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Cheltenham Harley-Davidson has new home

By Gloucestershire Echo  |  Posted: March 08, 2013

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The Cheltenham Harley-Davidson dealership staff have been extremely busy over the past few months organising the relocation of the showroom to its new home on Princess Elizabeth Way – a whole 100 metres from the old one!

All of the region's motorcyclists are invited to join in with the opening celebrations on 16 March.

Visitors will be given a real warm Harley-Davidson welcome by the familiar and friendly faces from the existing dealership. Not only this, but there will be cakes! The Rolling Hills HOG Chapter will be holding a 'Great Harley Bake Off', so come and check out the cakes. All proceeds raised from visitors trying out the cakes will be donated to Midlands Air Ambulance charity… as if you needed an excuse to eat cakes.

For those still feeling peckish, there will be the trademark HOG roast at lunchtime, something that no dealership party would be complete without!

The new Cheltenham Harley-Davidson dealership features a new bike display area, dedicated MotorClothes® section, new fully-equipped workshops and a shiny genuine parts and accessories® inspiration wall.

As if that wasn't enough, the Harley-Davidson display trailer will be present at the event, complete with music and refuge area to rest your feet and even more two-wheeled machines to get up close and personal with.

Bill Miles, dealer principle of Cheltenham Harley-Davidson, said: "It's great to finally open our new dealership. It has a very cosy and inviting atmosphere and we would love to see both familiar and new faces joining us on our open day to check the place out.

"We've only moved a few doors down the road, but the new premises is full of gleaming bikes as well as our usual stock of genuine parts, accessories, motor clothes and new fixtures and fittings. We look forward to seeing you there and hearing what you think of our new home!"

For more information or to check out the latest Harley-Davidson range for yourself, visit Cheltenham Harley-Davidson, 593 Princess Elizabeth Way, GL51 7PA.

Call 01242 240 570 or visit www.bladegroupharleydavidson.co.uk.

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